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Cost and Marketing

As well as selling the drone we also sell additional batteries and offer training on using the drone. We will also provide a yearly service, which is highly recommended. The first year is free.

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Our main strategy will be to directly contact the search and rescue teams researched in the competitor review section.

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The sale cost per drone is calculated below. We assume a 30% discount on components when mass-producing. We also assume 1000 drones will be manufactured when calculating the cost of development.

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This results in a total cost of £532.33 per drone. We will sell each drone for £745. This means approximately £212 profit per drone excluding additional services.

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Training is required to use our drone. If someone uses the drone without training, the warranty will become void. Training will be a comprehensive 3-hour course. Up to 8 people can be in a training group at once. Training will cost £150 per group, with a 50% off discount if bought alongside an order of drones. If more than 10 drones are ordered, two free training sessions will be offered.

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The yearly check-up and the payment plan are detailed in the table below.

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The service will focus on the following services

  • Free replacements on certain parts (all 3D printed parts)

    • Propellers

    • Motor Mounts

    • Gps Mount

    • Landing gear mounts

  • General Safety Check

  • Check for structural damage

  • Visual checks of electronics

  • Test Battery health

  • Test collision system

  • Check and clean cameras

  • Update Software (features and improvements)

  • Test telecommunications

Any needed repairs (not including warranty repairs) will be offered at additional cost. Repairs outside of the service plan will also incur a £50 call out and diagnostic fee.

 

All drones include a 3-year warranty for manufacturing defects. This includes component failure, software issues and other damage as a result of the previously mentioned, as long as the terms are met.

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